What is Gravity Flow?
Gravity Flow is a workflow automation plugin for WordPress, built on Gravity Forms. It lets you turn form submissions into structured, multi-step processes using drag and drop configuration. No code required.
Gravity Flow is developed by Rocketgenius, the team behind Gravity Forms, Gravity SMTP, and the broader Gravity product suite. It’s designed to work seamlessly alongside the other Gravity products and the wider Gravity Forms ecosystem.
What kind of processes can it automate?
Any form-based process where submissions need to be reviewed, routed, approved, or acted on by multiple people or systems. Some common examples:
- Contract review, feedback, and approval
- Employee vacation requests
- Purchase order approvals
- University admissions processing
- Multi-level job application workflows
- Security or IT change requests
- Student registration
- Drip email campaigns and courses
Read testimonials from customers using Gravity Flow.
Who is it for?
Organizations and teams of any size that need to move a form-based process online, or replace a manual process that already exists but runs inefficiently. No technical knowledge required.
How does it work?
Someone submits a form. That submission moves through a series of steps you define: approvals, rejections, user input, notifications, data routing, and more. Each person or system in the workflow adds what they need before the submission moves to the next step.
For example, an employee submits a request, a manager reviews and approves it, then the system sends a confirmation email and updates an external tool. Over 40 step types are available out of the box, with conditional logic to handle branching and routing.
What are WordPress and Gravity Forms?
WordPress is the world’s most widely used content management system, powering a significant portion of the web. It’s used for public-facing websites and increasingly for internal applications.
Gravity Forms is the most established commercial form plugin for WordPress, with millions of active installations. Gravity Flow extends Gravity Forms by adding workflow capabilities to your forms.
Who is behind Gravity Flow?
Gravity Flow was originally created by Steven Henty and was acquired by Rocketgenius in September 2022. Today it’s developed and supported by the same team that builds Gravity Forms.
